How to Write LinkedIn About Section that Feels Alive!
I can’t speak for life, but if your LinkedIn About section doesn’t excite people, your profile might come off as… well, DEAD!
I’ve brainstormed and collected some plug-and-play About section templates that I personally use for my clients. And now, I’m sharing them exclusively with you.
🔹 About Me:
[Who are you?]
Example: "I am a [certified professional/experienced expert] with over [X years] of experience in [your field/industry]. My mission is to [your professional mission or purpose]."
🎓 Background:
[What’s your career story?]
Example: "With a [degree/background] in [field], I began my career as a [initial role]. Over time, I discovered my passion for [what you’re passionate about] and transitioned into [current focus]."
🌈 Expertise:
[What are your superpowers?]
Example: "I specialize in [key skills/services you offer], helping [who you help] achieve [the result you deliver]. As a certified [certifications/training], I focus on [specific techniques/areas you excel in]."
💼 Professional Services:
[What services do you offer?]
Example: "As the [your role or business name], I offer [types of services] through [programs or methods]. My work focuses on [what you aim to achieve for your clients]."
📚 Published Work & Speaking Engagements:
[Do you have thought leadership or accolades to showcase?]
Example: "I am a [TEDx speaker/author of X books], including:
[Book Title]: [Brief Description]
[Book Title]: [Brief Description]"
🔑 Key Focus Areas:
[Highlight your value propositions.]
Example: "I help [who you help] to [results/transformations], specializing in:
[Key Area 1]
[Key Area 2]
[Key Area 3]"
🎙 Public Speaking & Advocacy:
[Do you engage in public forums or community activities?]
Example: "As a [public speaker/advocate], I enjoy working with [audience type]. My mission is to [core professional value]."
📞 Let’s Connect:
[Make it easy to reach you!]
Example:
Phone: [Your Number]
Email: [Your Email]
Not sure if you noticed, but the About section I wrote for my client is crystal clear, well-structured, and packed with the right keywords. 👌
(Pro tip: Adding relevant keywords is the best way to reach a wider audience!)
Now, let's move on to my About section.
Scroll down to find your answer! 👇
💼 I specialize in [Your Area of Expertise], helping [Target Audience: Founders, Business Owners, Coaches, etc.] build their personal brands on [LinkedIn, Meta platforms, etc.] and [Desired Outcome: e.g., "boost their presence", "generate inbound leads", "grow their network"] in [Time Period: e.g., 1 month] through strategic content marketing.
🎭 My journey: From [Previous Careers, Roles, or Experiences], I found my passion in [Current Role or Focus]. I bring together my diverse background in [mention relevant skills] to help you craft personal brands that [Desired Impact, e.g., "sell experiences", "attract high-value clients"].
🏆 Achievements:
[Award or Recognition 1]
[Award or Recognition 2]
Featured in [Media Coverage/Press Mention 1], [Media Coverage/Press Mention 2], etc.
[Guest Speaking Engagements or Keynote Addresses, e.g., "Guest Speaker at XYZ"]
[Training or Impact Statistics, e.g., "Trained 1000+ individuals in..."]
[Key Milestone or Success, e.g., "Helped corporates close deals worth $500B"]
✅ How I Help: My team and I offer a complete range of services, including:
→ [Service 1]: [Brief Description of Service, e.g., "LinkedIn growth strategy"]
→ [Service 2]: [Brief Description of Service]
→ [Service 3]: [Brief Description of Service]
→ [Service 4]: [Brief Description of Service]
✅ Who I Can Help:
[Target Audience 1]: [How you help them, e.g., "Amplify your personal brand and secure high-value deals"]
[Target Audience 2]: [How you help them, e.g., "Gain market visibility through effective branding strategies"]
[Target Audience 3]: [How you help them, e.g., "Establish thought leadership and attract clients"]
CTA: Feel free to connect for [Workshops, Collaborations, 1:1 Consultations]!
If you're someone who wants to infuse storytelling into your About section, I’ve got something special for you too my BRO!
About Me:
Hey there! I’m [Your Name], and my journey has been anything but ordinary. From starting out as a [mention your first job/role] to eventually becoming [current role], I’ve learned that the best stories are the ones that bring people together.
I’m passionate about [mention your passion/field of expertise], and over the years, I’ve had the privilege of helping [describe who you’ve helped – clients, companies, individuals]. Whether it’s guiding [target audience] to [specific results or transformation] or creating [type of work/product], my goal has always been the same: to make an impact.
What I Do:
I specialize in [what you do – e.g., helping businesses grow, coaching leaders, creating content, etc.]. With [X] years of experience, I’ve built a toolkit that includes [mention a skill, method, or service]. I believe that success isn’t just about the big wins; it’s about the everyday moments and connections that lead us to our true potential.
My Mission:
At the heart of everything I do is the belief that [mention a core belief or value]. This drives my work and pushes me to keep learning, growing, and helping others do the same. I’m here to [mention the impact or goal you aim to achieve for your clients].
Let’s connect and see how we can create something amazing together!
If you found my easy-to-use About Section templates helpful, why not check out my newsletters for more? You'll get access to banner templates, experience section templates, and more!
Having helped over 150 brands in 7 countries over the past 5 years, here are some of the milestones I’ve created for multiple businesses & founders 👇
➡️ Check my Portfolio: https://drive.google.com/file/d/1jqSURS3GbpiHxxjW8H8v5HfEROrQdbqB/view?usp=sharing
To know more about what I do & in case you wanna get in touch:
➡️ LinkedIn: https://www.linkedin.com/in/karishmaasinghalmarketing/
➡️ Instagram: https://www.instagram.com/kayes.digital/
Don’t trust what I tell you, Hear it from my clients 👇
